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Positioning

POSITIONINGBespoke Social Media for Busy Hoteliers is the missing piece of the social media puzzle.

How would you position your hotel in the minds of those who appear to be your ideal guest? There are various ways to do this depending upon your current positioning. Here are just a few methods used today in order to successfully Position a hotel, company or business.

  1. Position yourself as a leader
  2. Position yourself as a follower
  3. By repositioning your competition
  4. By name
  5. By riding on the back of other advertising.

According to Al Ries & Jack Trout, you first have to ask yourself these 6 questions;

  1. What position do I own?
  2. What position do I want to own?
  3. Who must I outdo?
  4. Do I have enough money?
  5. Can I stick it out?
  6. Do I match my position?

For information on how to follow the steps to move your hotel, business or company up the positioning ladder email: paul.f@how-to-digitals.com

Why choose us? Well, there are countless numbers of automated services that will either deliver you the wrong type of audience for your business or simply deliver the statistics with which to measure the successes of your campaigns across all of your your social media platforms. And as useful and innovative is the latter, without this missing piece you are likely to be be measuring very limited results.

The missing piece of the social media puzzle is what you do on a daily basis that gets the best results for your type of hotel or business. The Bespoke Social Media for Busy Hoteliers concept is a formula that is ideal for the hotel sector and can be tweaked for various styles of hotels. It’s the missing piece that sifts through, analyses and determines a target audience, then quickly identifies further territories where more highly targeted and qualified customers can be found and to whom you can deliver your message.

The Bespoke Social Media for Busy Hoteliers concept is like having your very own in-house social media expert but at the fraction of the cost of a regular employee.

If you really want to know how to follow the steps that can move your hotel, business or company up the positioning ladder then get in touch right away at: paul.f@how-to-digitals.com